Hi. I'm JRS
My real name is James Roberts-Scott, but there’s way too many James’ in the world already. I create award winning human first experiences across product design, AI automation and omnichannel strategy.
Some of the cool brands I've worked with:
Featured Work

Client:
Adaki
Year:
2024–2025
Skills:
Product/Brand/Motion Design + Build + Creative Direction + Photography
Beyond the NFT: Creating real world products authenticated by blockchain for the next generation of streetwear and collectibles
Find out How

Client:
Adaki
Year:
2023–2024
Skills:
Product/Motion/Game Design + NFT/Blockchain + Public speaking
Putting user experience at the forefront of NFT utility: the next generation of blockchain-powered idle gaming
Find out How

Client:
Global Pharma Client (NDA)
Year:
2025
Skills:
Omnichannel Strategy + Product Design + LLMs + Public Speaking
Onboarding senior leadership of a global pharma company to omnichannel through a strategic in person experience
Find out How

Client:
Medi UK
Year:
2022–2025
Skills:
Product Design + Project Lead
Revolutionising the order process of compression products for the UK's leading compression supplier
Find out How
See all work
Award winning services
Design
User Experience + User Interface + Product + User Journey + Accessibility + Workshop Facilitation
3 Award wins, 5 Award finalist
Artificial
intelligence
AI automation workflows + Generative AI implementation + Human centred AI implementation
4 Award finalist
Strategy
Omnichannel + Marketing + Design thinking + Leadership + Paid Media
3 Award wins
Awarded by:
Latest Thought

Post Date:
2 October 2025
Read time:
4
mins
Why I Started Writing PRDs (and Why You Probably Should Too)
Consolidating project details into a single Product Requirements Document (PRD) streamlines workflows, aligns teams, and provides essential context for both AI and human collaborators, enhancing creativity and efficiency.
Read the thought
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